VALERIA WORKSBusiness & Digital Solutions

Make your idea happen.Grow what you've built.

From the first idea to the next stage of your business.

Start where you are. Go as deep as you need.

01Strategy 02Website 03Marketing 04Systems

Tap a step to open it

Each service rests on the one before it. That's why they're built in order: whatever goes up on a weak base gets built twice.

Where are you?

I'm starting something.

Make your idea happen.

Start with 01 · Strategy

First we settle what you sell, to whom, and for how much. Everything else gets built on top of that.

I've already built something.

Grow what you've built.

Start with 02 · Website

Your business works, but it doesn't read clearly from the outside. We fix that with planning, method, copy and design.

Start with 03 · Marketing

To grow your idea or your business, you need a system you can sustain.

Start with 04 · Systems

The ceiling isn't demand: it's you. That doesn't get fixed with more hours, it gets fixed with a system.

Hands going over documents on a desk, next to a window.

Stock photography

The four services

Four layers, not four separate services.

You don't have to hire all of it. We start where you actually need it.

It doesn't matter what stage your idea or your business is at. If there's something you want to build or improve, tell us. We'll help you shape it and make it real.

Depending on the project, it can include:

  • Market research
  • Competitor analysis
  • Feasibility
  • Offer
  • Ideal customer
  • Positioning
  • Pricing strategy
  • Strategic decisions

The price

from $1,200 USD. The final price depends on the scope.

Estimated time: 2 to 3 weeks

What do you sell, to whom, and for how much?

Depending on the project, it can include:

  • Logo and visual identity
  • Mission, vision and values, written
  • Site architecture
  • Full copy in English and Spanish
  • Design and development
  • Handover with video

Levels

  • Landing / one-pagefrom $900 USD
  • Small-business sitefrom $1,500 USD
  • Corporate sitefrom $2,500 USD

The final price depends on: number of pages · architecture · content · design · features · integrations · SEO · forms · complexity · customization · client requirements.

Estimated time: 3 to 5 weeks once content is complete

How does your business look and read?

Depending on the project, it can include:

  • Content pillars
  • Editorial calendar
  • 8 pieces a month, written and designed
  • 2 channels chosen with you
  • Campaigns when the plan includes them
  • Monthly report

The price

From $600/month. The price goes up with: number of pieces · number of channels · formats · video · reels · community management · additional strategy · production · other requirements.

Estimated time: recurring, 3-month minimum

Is your business working, but nobody's seeing it?

Depending on the project, it can include:

  • Pipeline/CRM
  • Forms
  • Email
  • WhatsApp
  • Integrations
  • Automations
  • AI
  • n8n
  • Lead follow-up
  • Internal processes

The price

from $1,200 USD. The final price depends on the requirements and the complexity.

Estimated time: 2 to 4 weeks per system

Someone lands on your site and asks for a quote. If they wait three days, they go with whoever answered in three minutes.

These are starting points, not quotes. The final price depends on the scope we define together, and it's in writing before we start.

The result

From an idea to a business that runs.

  1. idea
  2. direction
  3. brand
  4. presence
  5. customers
  6. system
  7. growth

Work in progress

ROV Project Advisory — Florida, United States

Construction advisory and owner's representation.

What we're doing: positioning, messaging and content plan to land their first clients.

Service 03 · Marketing & content — in progress

Cimenta Projects — Caracas, Venezuela

Construction project management and owner's representation.

What we're doing: settling the business model, the offer and the customer for a firm starting from zero.

Service 01 · Business strategy — in progress

An open-air market stall, goods laid out on the table.

Real businesses, in two languages.

Stock photography

Have an idea?

Tell us what you want to build.

Who answers
Valeria Castañeda Toledo

Valeria Castañeda Toledo

Chicago · I work in English and Spanish LinkedIn